PR is not about writing up a slick press release and sending it off in the hope you will be picked up by media.
PR is not about writing up a slick press release and sending it off in the hope you will be picked up by media. It is about understanding YOUR brand, persona and creating a unique message to your audience. It involves creating a full 360 view of your marketing, social media, branding and presence to deliver a return of investment.
It is about creating copy that is not full of clichés, over promised and under delivered ideas or portraying you in a way you are not comfortable with. It is about working closely to truly understand your ideas and how to engage with your target market, to ensure your copy is optimized for SEO, to attract media and higher open rates.
Decoded is our partner in editing and advise for all the PR work around Tom Hades and Enrico Sangiuliano. Great results ever since! Joost Veerman | Rhythm Collective
When old patterns are broken, new worlds emerge